Deezer reports around 10,000 “fully AI-generated tracks” are uploaded to the Paris-based streaming platform every day in a new announcement about the steps it’s taking to combat that.

Deezer’s new AI music detection tool found that about 10% of daily uploads are AI-generated, according to a press release. The tool can identify music produced by “a number of generative models such as Suno and Udio”, with the potential to expand as it can access new examples.

Deezer is aiming for increased transparency for listeners and artists by developing a tagging system for the identified AI-generated tracks. It also wants to build up the detection tool’s ability to flag deep-fake vocals. Deezer has applied for two patents for the new tech.

“As artificial intelligence continues to increasingly disrupt the music ecosystem, with a growing amount of AI content flooding streaming platforms like Deezer,  we are proud to have developed a cutting-edge tool that will increase transparency for creators and fans alike”, Deezer CEO Alexis Lanternier said in a press statement. “Generative AI has the potential to positively impact music creation and consumption, but its use must be guided by responsibility and care in order to safeguard the rights and revenues of artists and songwriters. Going forward we aim to develop a tagging system for fully AI-generated content, and exclude it from algorithmic and editorial recommendation.”

In the press release, Deezer shared a November 2024 AI strategy study by CISAC (the International Confederation of Societies of Authors and Composers) which reported nearly 25% (or €4 billion) of artists revenues will be at risk by 2028. 

In January, Suno AI CEO Mikey Shulman was widely criticised for his interview with the venture capital podcast 20VC in which he claimed people “don’t enjoy” making music. Suno and Udio AI are currently being sued by major labels Sony, Universal and Warner over allegations that their systems were trained using data from unlicensed music used without consent, totalling around $150,000 in copyright infringements.

A December 2024 Harper’s Magazine report by Liz Pelly found Spotify to be populating its most popular playlists with “ghost artists” to cut down on royalty payouts.